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How cosmo collaborated with a label printer in winning the government tender for crop seed tags

How cosmo collaborated with a label printer in winning the government tender for crop seed tags

About Our Client

Customer is a leading printing press in India having 21 years of industry experience. 

CCI (Govt body) was established under the administrative control of Ministry of Textiles, Government of India as a Public Sector Undertaking.

Client’s Pain Points

  • CCI struggled with the durability for paper based tags while labeling cotton crop bundles with crop information.
  • CCI required non tearable, moisture & chemical resistant papers as it was an outdoor application.
  • The requirement involved bending & folding hence CCI needed a flexible films for crop tagging


Our Solution

  • Cosmo understood the issue of the Label Company and worked with customer in developing 120 micron, standard Cosmo Synthetic Paper.
  • The grade was non tear able, moisture, chemical & oil resistant. With Excellent folding endurance and superior tensile & tear strength. 
  • CCI initiated the tender for the labelling of the Cotton bundles, customer offered Cosmo's grade of 120 CSPS NTC and won the tender for Ahmedabad.


Client’s Benefits

  • Business Increase: CCI has 16 units, each issuing tenders for 2 million QR codes, totaling 32 million pages annually. After winning the first tender, Cosmo's end customer’s business grew and now participating in all 16 tenders. 
  • Versatility of the grade: After the first year of tender, 2 new customers started participating in the same with the same product but applied different technology. 
  • All three customers are able to use different printing technologies ( Flexo, Digital & offset) on the same product
  • Decreased Competition: Being the specialty offering, customer faced less competition which led to increased margins.

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