The global packaging films market size was valued at USD 104.20 billion approximately in 2023 and is projected to reach USD 157.54 billion by 2032. This number indicates that packaging has become a powerful tool for brands to differentiate themselves to create a lasting impression. So, we can say that flexible film packaging is a silent salesperson that can captivate consumers, drive sales, and build brand loyalty.
Understanding The Power Of Quality Packaging Films
- Different films have different properties and innovative packaging designs, which helps to set the brand apart from the competitors.
- Strong and reliable packaging films keeps your products safe, protecting them from damage, whether on the move or in storage.
- Aesthetic and functional packaging films by Cosmo Films enhance the consumer experience, leaving a lasting impression.
- Quality film packaging can help to convey the brand's values and message and bring the story to life.
- Our films are recycled and manufactured using practices that appeal to environmentally conscious consumers.
Essential Factors In High-Quality Consumer Packaging Films
- Material Selection
- BOPP: Versatile, has good barrier properties, and is heat sealable.
- CPP: High seal strength and excellent machinability.
- BOPET: Resilient, has high tensile strength, and chemical stability.
- PET-G/CPET: Excellent and uniform heat shrinkage, good clarity and gloss, and excellent encouragement of ink. CPET – Easy Recyclable
- PS Label Face Stock: Excellent printability and various finishes.
- Direct Thermal Printable Films: Dark image quality and printing is fast and efficient
2. Film Properties
- Barrier properties that resist the passage of gases, moisture, and light.
- Mechanical properties like strength, toughness, and flexibility.
- Optical properties for clarity, gloss, and colour.
- Thermal Properties like heat sealability and temperature resistance.
3. Packaging Design
- Visually appealing and consistent with the brand's identity.
- Functional, easy to open, close, and use.
- Stand out on shelves and help attract consumer attention.
- Sustainable, using recyclable, compostable, or biodegradable films.
4. Printing & Labeling
- Crisp, clear, and high-quality prints.
- Effective brand messaging using branding elements, logos, and slogans.
By investing in high-quality packaging films, brands can create a powerful and lasting impression, setting themselves apart in a crowded marketplace. Connect with us, Cosmo Films - BOPET film manufacturers, today for details on types of packaging films and our offerings.
